Content Strategist

Amsterdam | 32 - 40 hours APPLY DIRECTLY

Content is still king today. Or it should be. In this era of full focus on short term conversion there is no better way to stand out as a brand than to offer useful, meaningful and differentiating content. To deliver on that, Emakina is growing its content and advertising department and looking for experienced content strategists.

The role

Emakina.NL is growing fast. In order to service our current and future clients we are looking for experienced content strategists. As a content strategist at Emakina NL, you’re responsible for the development of content strategies for our current and future clients. You need to be able to take what is and what could be and define a sound strategy that builds brands and conversions. You need to understand what content types and topics can make a difference both top and lower funnel, on and off platform. Obviously, strategies need execution, so you’ll work in close cooperation with clients, Emakina experts and the creatives.

What you’ll do

  • Analysis
  • Content audits & gap analyses
  • Goal setting
  • Running workshops
  • Define requirements
  • Channel selection
  • (de-)Briefings
  • Deliver results for both brand and conversion
  • Reporting and optimization
  • Reviews
  • Scoping & budgets
  • Win lots of pitches!

All in all, you are part of a team that is responsible for defining, creating and publishing great content and campaigns that deliver. Next to all this, you’ll actively work on growing the content and advertising department, both in services as in size. We plan to grow fast, so an all hands on deck attitude is needed.

Who you are

  • You have a proven track record in developing and execution of online content strategies (publisher/ advertiser/ agency/ b2c client side)
  • Preferably a background in ecommerce;
  • Data savvy;
  • Great communicator/ skilled presenter;
  • You enjoy running workshops;
  • Have a Bachelor education and at least 5 years of experience in the field/ similar role;
  • Understanding of strategic content challenges, and ability to create strategies, plans and creative briefs;
  • Conceptually strong;
  • Thorough understanding of the complexities of content production and advertising.

Learn more about our company culture

More reasons to choose a job at Emakina

We offer a friendly, informal workplace to work with some of the biggest brands and digital retailers in Europe, a competitive salary and 25 vacation days a year (if you promise to come back). But equally important: we have great teams, focused on more than just their day-to-day job. For example our dedicated Commits team organises days to donate time to great causes (such as Staatsbosbeheer!). Our HR team organises many training sessions to help us develop a growth mindset and learn how to give constructive feedback, because people at Emakina truly care about each other. We also like to have fun and spend time together, whether it’s on our ski trip, company boat and parties, or by organising nerd-summits to share knowledge.

If you are curious about your future workplace, we recommend you read our company page and check out our blog articles. And check this video, where Bart, one of our Digital Marketeers, explains what he does! Finally, while you’re at it, take a look at our socials too: Linkedin Instagram

Sound interesting? Click below to apply.
Not sure yet? Send an email to Lara with your questions through

And a special note to recruitment agencies: we love the work our in-house recruiters are doing, so no need to offer your services. Thanks!

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